One set of signals. Six jobs.
Every use below runs on the same five kinds of signal, each with the page and date it came from. What changes is the list of organisations and the question you ask of it.
Outbound that has a reason
Which companies should we write to this week, and what do we say first?
Instead of a score, each row gives you the company, the moment and the sentence it published. The first line of your email writes itself, and you can show where it came from if anyone asks.
- Stated plans
- Technology in use
- Hiring
- Regulatory deadlines
Status. Ready now for survey and feedback software, and for US government web accessibility. Other categories: built for you.
Posted a role for a “Voice of the Customer Programme Manager” on its own careers board.
IllustrationSelling into a deadline
Which organisations must act by a given date, and which date applies to each?
Rules with dates create buying windows. We match each rule to the organisations it binds, by country, kind and size, and keep the regulator’s own page and sentence behind every row. Under the ADA Title II web rule, for example, a US state or local government’s deadline depends on its population.
- Regulatory deadlines
- Technology in use
- Stated plans
Status. Ready now: every US state and local government on CISA’s public .gov list. Other rules: built for you.
County government, population over 50,000: web content must meet WCAG 2.1 AA by 2027-04-26.
IllustrationWinning from a competitor
Who runs a rival’s product, and when is the right moment to reach them?
We read which vendor a company runs from its own DNS and pages, then watch those vendors’ pricing and status pages. When a rival raises a price, cuts a plan or announces an end of life, every company seen using it becomes a signal, with the vendor’s change as the reason.
- Technology in use
- Vendor events
Status. Ready now for the vendors in our two categories. Your competitors: built for you.
Runs a rival survey tool (its survey subdomain points to the vendor’s host). The vendor changed its plan limits on its pricing page.
IllustrationWatching your own accounts
Which of our customers are drifting, or about to grow?
Give us your list of customer domains and we run the same signals over it. A competitor’s script appearing on a customer’s site, or a customer hiring for the job your product does, is worth knowing before the renewal call.
- Technology in use
- Hiring
- Stated plans
Status. On request: we load your domain list. The signals are the ones built for your category.
A second feedback vendor’s embed appeared on the help-centre pages, next to yours.
IllustrationMapping a market
How big is this market, who serves it, and how much of it is moving?
Because every signal is a row with a company, a type and a date, the same data answers counting questions: how many organisations use each vendor, how many face each deadline, by state, size or kind. Every number traces back to the pages it was counted from.
- Technology in use
- Regulatory deadlines
- Hiring
Status. Ready now for our two categories. Other markets: built for you.
Governments facing the 2027 date versus the 2028 date, split by state and population band.
IllustrationFinding partners and channels
Which agencies and integrators are building on the platform we sell into?
Agencies publish what they are adding, and hire for the platforms they work with. Those sentences and roles, read from their own sites and job boards, point to the firms worth a partnership conversation.
- Stated plans
- Hiring
- Technology in use
Status. Built for you.
“We are expanding our accessibility remediation practice for public-sector clients in 2027.”
IllustrationHave a seventh job in mind?
Tell us the question. If public evidence can answer it at company level, we will say what it would take; if it cannot, we will say that too.